Primp Your Slide Vol. 3: Comparing Volume, Trend, + Growth in One Visualization

Mar 7, 201631 minutes

Today’s Primp Your Slide submission comes courtesy of Jennifer Yacenda of Starwood.

She sent in a doozy of a viz; a dual axis bar / line chart showing the revenue monthly trend, growth and projected targets for four digital marketing channels.

To view the companion video tutorial and resources for this episode, visit

In This Episode, You’ll Learn:

  • How to apply the P.I.C.A. methodology to create a viz that supports your insight
  • How choosing the right chart type is crucial to understanding your data
  • The in’s and out’s of using a small multiples chart to show trending between segments
  • How to use color to strategically emphasize your big message
  • How you can submit your own troublesome charts and sneaky slides for a free video podcast visualization renovation!

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